The February London Sample Sales Guide

Sample sale lovers get ready for the February London sample sales! They are perfect for updating your wardrobe at steeply discounted prices.

Be sure to check back often as the February London sample sales guide will be updated as soon as more sample sales pop in.

Want to make the most of your sample sale money? Check out these ‘Sample sale shopping tips‘ and ‘Tips to say yes to the sample sale wedding dress‘ (if you’re off to a bridal sample sale).

Can’t say no to a steal? Check out the Steal Of The Day category for deals as good as those to be found at sample sales (and sometimes even better) and shop a steal from wherever you are.

For sample sales in New York, AmsterdamParis and Antwerp see here.

Please note that dates, time and locations can always be subject to last minute change.

One & Only Designer Sale 2 February

Looking for a multi-brand designer sample sale? Save the date for the One & Only Designer Sale!

On 2 February 2017 (11am-8pm) at 26 South Molton Lane, Mayfair, London, W1K 5LF.

Kate Sheridan 2-5 February

Sample sale lovers don’t miss out on the Kate Sheridan sample sale.

Prices? Shop from just £5.

On 2-4 (10am-6pm) and 5 February 2017 (12pm-5pm) at 112 Lower Clapton Road, London, E5 0QR.

www.katesheridan.com

Katie Rowland 4-5 November

Stock up your jewellery stash at the Katie Rowland sample sale.

On 4-5 February 2017 (1pm-6pm) at Mirth Marvel & Maud, 186 Hoe Street, London, E17 4QH.

www.katie-rowland.com

Charlie Brear 4-5 February

On the hunt for your dream wedding dress? You might find it at the Charlie Brear sample sale.

On 4 (10am-6pm) and 5 February 2017 (10am-4pm) at 35 Lonsdale Road, London, NW6 6RA.

For tickets click here.

www.charliebrear.com

Vera Wang 6-11 February

Always wanted to walk down the aisle in a Vera Wang wedding dress? Then this is your chance to snap one up at steeply discounted prices! How? Head over to the Browns Vera Wang sample sale where gowns will range from £400-£1,000.

There will also be a selection of veils and sashes on offer.

On 6-11 February 2017 (11am-4:30pm) at 59 Brook Street, London, W1K 4HS.

Note: by appointment only. Call +44 (0)20 7409 2826 or email verawang@brownsbride.com.

www.brownsbride.com

Beulah 8-10 February

Get ready for the Beulah sample sale.

On 8 (11am-6pm), 9 (10am-8pm) and 10 February 2017 (10am-12pm) at 145 Ebury Street, London, SW1W 9QN.

Entry: £2 for Women’s Interlink Foundation Helping to combat Human Trafficking.

Alexander Lewis 8-10 February

Fan of Alexander Lewis? Save the date for the Alexander Lewis sample sale where you can find lots of knitwear and AW stock. Shop from £40.

On 8-10 February 2017 (9am-7pm) at 20B Montpelier Street, London, SW7 1HD.

https://alexanderlewis.eu

Olivier Baby & Kids London 9-10 February

Mini-me in need of something new? Head over to the Olivier Baby & Kids London sample sale.

With up to 80% off and prices starting from 5 your mini-me will have a new wardrobe without breaking the bank.

On 9-10 February 2017 (9am-4pm) at The Lightbulb, 1 Filament walk, Spectrum Way, London, SW18 4GQ.

Note: use Google Maps to find the venue as postcode doesn’t take you to the right place.

www.olivierbaby.com

Parka London 9-10 February

Coat not warm enough? Make sure not to miss the Parka London sample sale and bag a bargain at up to 80% off.

On 9-10 February 2017 (10am-5pm) at Deane House Studios, Studio 2, Greenwood Place, Kentish Town, London, NW5 1LB.

Note: cash only.

www.parkalondon.com

meli melo 13 February

Say hello to your new arm candy at sample sale prices! Yes, the meli melo sample sale is back.

On 13 February 2017 (8am-6:30pm) at 26 South Molton Lane, London, W1K 5LF.

www.melimelo.com

Filling Pieces, Wood Wood, illesteva, Oliver Peoples, Stutterheim, Norse Projects, Common Projects, Mismo, L’Estrange, Maharishi and GitmanBros 16-19 February

Gents don’t miss this sample sale with Filling Pieces, Wood Wood, illesteva, Oliver Peoples, Stutterheim, Norse Projects, Common Projects, Mismo, L’Estrange, Maharishi, GitmanBros and many more!

With new lines added daily and up to 85% off you won’t walk away empty handed.

On 16 (12pm-8pm), 17 (11am-8pm), 18 (11am-6pm) and 19 February 2017 (11am-4pm) at 8 Dray Walk, The Truman Brewery, London E1 6QL.

Karen Millen 17-18 February

Meet the Karen Millen warehouse sale! Shop at up to 75% off.

On 17 (10am-7pm) and 18 February 2017 (10am-6pm) at Chiswick Town Hall, Heathfield Terrace, Chiswick, London, W4 4JN.

Entry: £2

Note: full alteration service available.

www.karenmillen.com

Designer Sales UK 18 February

Looking for a multi-brand designer sample sale? Jot down the date for the Designer Sales UK sample sale where you can find loads of designer brands at steeply discounted prices.

On 18 February 2016 (12pm-5pm) at Chelsea Old Town Hall, King’s Road, London, SW3 5EE.

Entry: £2

Marie Chantal 19-21 February

If there’s one sample sale you should attend this month it’s the Marie Chantal sample sale. It’s the perfect opportunity to stock up your mini-me’s wardrobe at amazing prices!

Restocked daily. For an impression of what’s available see the below photos.

On 19 (1pm-6pm) and 20 (10am-6pm) and 21 February 2017 (10am-5pm) at Chelsea Old Town Hall, King’s Road, London, SW3 5EE.

https://mariechantal.com

Fancy Kids 20 February

Shop for your mini-me at the Fancy Kids sample sale.

On 20 February 2017 (8:30am-9pm) at 26 South Molton Lane, London, W1K 5LF.

www.fancykids.com

Salt 21-23 February

Salt fans get ready for the Salt sample sale. Shop A/W16, previous collections, resort and ready to wear at up to 80% off.

On 21 (12pm-6pm) and 22-23 February 2017 (10am-6pm) at 77 Elizabeth Street, London, SW1W 9PJ.

www.saltresortwear.com

Timothy Everest 23-26 February

The Timothy Everest is here again! Shop from £5 to £275.

On 23-24 (8am-9pm), 25 (10am-6pm) and 26 February 2017 (11am-5pm) at Unit 8, Dray Walk Gallery, The Truman Brewery, London E1 6QL.

http://timothyeverest.co.uk

Gucci, Jil Sander, McQueen, Saint Laurent, SIR plus, Tourne de Transmission, Matthew Miller, Cmmn Swdn, Georgia Hardinge, Berthold and Baartmans & Siegal 23-26 February

For sure you don’t want to miss this sample sale with Gucci, Jil Sander, McQueen, Saint Laurent, SIR plus, Tourne de Transmission, Matthew Miller, Cmmn Swdn, Georgia Hardinge, Berthold and Baartmans & Siegal.

On 23-26 February 2017 (10am-7pm) at The Dray Walk Gallery, The Old Truman Brewery, 91 Brick Lane, London, E1 6QL.

House of Holland 24-26 February

Shop away at the House of Holland sample sale! Find womenswear, menswear and accessories at up to 80% off.

On 24 (11am-6pm) and 25-26 February 2017 (9:30am-6pm) at 14 Hanbury Street, The Old Truman Brewery, London.

www.houseofholland.co.uk

House of Hackney 25-26 February

How about a House of Hackney sample sale?

On 25 (10am-5pm) and 26 February 2017 (10am-4pm) at Kent & London, 5 Hackney Road, London, E2 7NX.

Entry: £2 for Help Refugees.

Note: bring your own bag

 

www.houseofhackney.com

Vickisarge 28 February

Jewellery mavens this is your chance to shop Vickisarge at up to 80% off! With prices starting at just £20 you don’t want to miss the Vickisarge sample sale.

On 28 February 2017 (8am-7pm) at 38 Elizabeth Street, London, SW1W 9NZ.

Mulberry 28 February - 3 March

Woohoo! Mulberry is having a sample sale! Shop up to 75% off bags, purses, ready to wear and shoes.

On 28 February – 3 March 2017 (9am-8pm) at 26 South Molton Lane, London, W1K 5LF.

To register click here.

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